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Alibaba’s $38 Billion-Plus in Single’s Day Sales Top Last Year in New Record

Concerns abound about whether Chinese consumers will continue to splurge on luxury goods and other “non-essential” items, with Sanford C. Bernstein revealing “weakening discretionary spending” and “more muted” demand from Chinese customers, thereby, suggesting that “the luxury-goods sector may be close to a ‘temporary plateau.’” While such news does not bode well for luxury brands, according to...

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Monopolizing and Monetizing a Color: What is the Value of Tiffany & Co.’s Trademark Blue Hue?

LVMH Moët Hennessy Louis Vuitton is vying for Tiffany & Co. The Paris-based luxury goods conglomerate made a $14.5 billion play for the American jewelry stalwart last month, in furtherance of a quest to bolster its offerings in the fast-growing jewelry market. Just as analysts predicted, Tiffany’s board reportedly rejected LVMH’s initial, unsolicited offer to seek a...

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Instagram to Test Hiding “Likes” in the U.S. What Does that Mean for Influencers, Brands?

On the heels of Instagram’s decision to remove its visible “like” counter from its platform in certain geographic regions, such as Canada and Australia, earlier this year, the app’s operators say they will perform the same test in the U.S. beginning this month. The roll-out by the Facebook-owned photo and video-sharing app is being touted as larger ethos,...

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Higher Earning ‘Elite’ Political Lobbyists Overstate Their Own Achievements, Study Shows

“Elite”, high-earning political lobbyists are more likely to overstate their achievements, a new study shows. Political influencers who have a smaller salary and work in specialist areas or for public interest groups are less overconfident – or even underestimate their success, according to the research. This suggests overconfidence can help lobbyists make connections with important...

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Will College Job Market Continue Its Decade-Long Growth?

Despite fears about a recession, the job market is strong for college graduates – for the 10th consecutive year, according to Michigan State University’s Recruiting Trends, the largest annual survey of employers in the nation. In fact, job opportunities are expected to expand by 12% across all degrees in 2019-20, said Phil Gardner, survey author and...

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When Managing a Company, Less Is More

No company has the exact same marketing strategy when it comes to managing its suite of products and brands, but a team of researchers led by Michigan State University faculty is the first to identify universal strategies for large companies to follow to maximize their sales and market share. The research, published in the International Journal...

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McDonald’s Fired Its CEO for Sleeping with an Employee – Research Shows Why Even Consensual Office Romances Can Be a Problem

McDonald’s ousted its CEO over a consensual relationship with an employee, just a week after U.S. Rep. Katie Hill stepped down due to a similar allegation. Both McDonald’s and the House of Representatives ban sexual relationships between supervisors and employees. Whether such bans on consensual relationships are really necessary has been debated many times. And...