Optimizing delivery driver shifts can reduce pick-up time by 50%. Choosing restaurants closer to the drop-off location rather than where a meal was just delivered can reduce delivery time by 17%. Order bundling has an average cost improvement of less than half a percent. The food delivery business, popularized by mobile online services such as...
Shoppers who win retail discounts through scratch-off tickets or other games of chance are more likely to make a purchase, and spend more money, than customers offered standard discounts that apply to everyone, according to a new study led by the University of Connecticut. Games of chance are potential goldmines for both brick-and-mortar stores and...
The new generation of successful female bloggers and influencers on social media are changing the identity of the stereotypical “ideal” housewife. This is according to a new study by Magdalena Petersson McIntyre, a researcher at the School of Business, Economics and Law at the University of Gothenburg. Published in the Journal of Cultural Economy, the study...
Researchers from the University of San Diego and University of Arizona published a new paper in the Journal of Marketing, which examines the rise of deal collectives that exploit ill-designed deals that give away more than companies intended. The study is titled “Let’s Make a “Deal”: How Deal Collectives Co-Produce Unintended Value from Sales Promotions” and...
Many nonprofits, including top universities and museums are confronting serious ethical dilemmas regarding accepting tainted money. The MIT Media Lab, an interdisciplinary research lab, has been widely criticized for taking money from late billionaire Jeffrey Epstein, who was convicted in 2008 for sexual exploitation of minor girls. Harvard University has now promised to give away...
Artificial intelligence can increase sales by four times more than inexperienced workers. If a customer is told about the use of artificial intelligence before purchasing, sales drop by nearly 80%. The majority of the problem in using artificial intelligence is customer pushback. Chatbots, which use artificial intelligence to simulate human conversation through voice commands or...
Job sharing offers a route to increase the number of women in senior leadership roles in higher education. Research from Lancaster University Management School, published in a special issue of Social Sciences, shows the potential for job sharing to provide new routes into senior management positions and to increase female presence in the upper echelons of...
Fresh evidence has revealed that major tobacco companies in the UK have made attempts to continue to market their products despite the introduction of plain packaging for cigarettes nearly three years ago. The plain packaging policy was designed to rid tobacco companies of their last remaining method for tobacco advertising. No branded packets could be...
Conventional wisdom indicates that market discipline and transparency ensures that financial data of public firms are more reliable for potential investors than financial reports from private companies. Contrary to this widely-held belief, new research from the NYU Stern School of Business, University of Bolzano and Bocconi University finds that when comparing European public firms against...
The linguistic and discursive style of Donald Trump’s tweets varied systematically before, during, and after the 2016 presidential campaign, depending on the communicative goals of Trump and his team, according to a study published September 25 in PLOS ONE by Isobelle Clarke and Jack Grieve at University of Birmingham. While many journalists and academics have analysed the...
