In Lily Tomlin’s classic SNL comedy sketch, her telephone operator “Ernestine” famously delivers the punchline, “We don’t care. We don’t have to. We’re the Phone Company.” But new research finds that satisfied customers mean increased profits even for public utilities that don’t face competition. Little is known about effect of customer satisfaction at utilities. As...
What should we make of the spikes in the stock prices of companies like GameStop and AMC Entertainment? Has the pandemic suspended the laws of economics as they apply to share prices? Is there something more nefarious going on? Some brokerage firms have stopped customers from buying certain suddenly volatile stocks. Others have curtailed traders’ use of...
Early in the U.S. COVID-19 pandemic, unemployment claims were largely driven by state shutdown orders and the nature of a state’s economy and not by the virus, according a new article by Georgia State University economists. David Sjoquist and Laura Wheeler found no evidence the Payroll Protection Program (PPP) affected the number of initial claims...
Organizations seeking to fill internal roles traditionally have two options: promote from within or hire externally. Internal promotions benefit from being vetted talent who possess firm-specific skills while outside hires harbor external knowledge that can infuse an organization with new energy. Though this dichotomy is often accepted as unavoidable, there is a third option: boomerang...
Researchers from University of Hawaii and University of Florida published a new paper in the Journal of Marketing that argues that a biological account of human behavior, especially undesirable behavior, will benefit human welfare. This biological perspective can complement traditional psychological, anthropological, and economic perspectives on consumption, particularly with respect to the vital topic of self-control. The...
The Earth is populated by an increasing number of people who demand more and more products, which is simply not viable in the long run. Our planet does not have unlimited resources. Emissions are harming the environment in various ways. More companies thus need to switch to more sustainable production, sometimes due to pressure from...
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Researchers from Oklahoma State University, University of Missouri, Iowa State University, and University of Georgia published a new paper in the Journal of Marketing that investigates the question of how salespeople should balance advocacy for the seller with advocacy for the customer. The study, forthcoming in the Journal of Marketing, is titled “Salesperson Dual Agency in Price Negotiations” and...
Research from the University of Kent’s Durrell Institute of Conservation and Ecology (DICE) has found that elephant ivory is still being sold on the online marketplace eBay, despite its 10-year-old policy banning the trade in ivory. The trafficking of wildlife over the internet continues to be a problem, with the detection of illegal activity being...
Researchers from The Wharton School of the University of Pennsylvania published a new paper in the Journal of Marketing that assesses the implications of the growth of private genetic testing for the field of marketing and evaluates ethical challenges that arise. The researchers review past research in the field of behavioral genetics and use these findings to...
The workings of the market for licensed goods have been influx in recent years, as at least some luxury names have sought to bring operations in house or at least closer to come (via joint ventures, for example) in a larger quest for greater control over manufacturing and distribution. Hardly a little-known endeavor, the fashion...
