New research from Cass Business School has found that business sustainability strategies can succeed alongside mainstream competitive strategies when managers believe in them. In ‘Toward a Process Theory of Making Sustainability Strategies Legitimate in Action‘, published in the Academy of Management Journal, the researchers found that although managers support sustainability strategies, there can be tensions in...
Commerce
Tiny Price Gaps Cost Investors Billions
Imagine standing in the grocery store, looking at a pile of bananas. On your side of the pile, the manager has posted yesterday’s newspaper flyer, showing bananas at 62¢ per pound–so that’s what you pay at the register. But on the other side of the pile, there’s an up-to-the-minute screen showing that the price of...
Where Are the Hispanic Executives?
Many organizations have prioritized workplace equality and access to high-paying, executive level jobs for minority groups in recent years. Several 2020 presidential candidates are putting forward plans to increase minority executive positions by diversifing corporate boards, punishing companies with poor diversity track records and increasing funding for minority-led business institutions. However, according to our own...
Good Connections Key to Startup Success
The future potential of early stage startups can be assessed by their existing professional relationships, research led by a team at Queen Mary University of London suggests. Using available online data from 41,380 companies collected over 25 years, the research team created a visual network to show connections between companies and their employees. They found...
Collective Leadership Groups Maintain Cohesion and Act Decisively
Members of collective leadership groups can maintain cohesion and act decisively when faced with a crisis, in spite of lacking the formal authority to do so, according to new research from Cass Business School. The study ‘Ambiguous Authority and Hidden Hierarchy: Collective Leadership in an Elite Professional Service Firm’ examines the distinctive power dynamics revealed...
How Successful Are Retailer-Themed Super Saver Events?
Researchers from the University of Amsterdam and Tilburg University published a new paper in the Journal of Marketing that assesses Retailer-Themed Super Saver Events and the effects they have on consumers. The study forthcoming in the March issue of the Journal of Marketing is titled “Evaluating the Effectiveness of Retailer-Themed Super Saver Events” and is authored by Jonne Guyt...
From Gucci to Supreme: Fashion Brands Are Tapping into Disney’s $60 Billion Merch Machine
Disney is not just for kids. That seemed to be a clear takeaway when Gucci sent a $4,500 plastic purse in the shape of Mickey Mouse’s head down the runway at Le Palace in Paris as part of its Spring/Summer 2019 collection. As it turns out, the appearance of one of Disney’s most well-known characters...
John Galliano’s Newspaper Print is Getting the Fast Fashion Treatment 20 Years Later
Twenty years after John Galliano first turned newspaper printed textiles into garments under the name of his Paris-based eponymous brand, as well as that of Christian Dior, Pretty Little Thing (“PLT”) decided to try its hand at it. The result? The Manchester-based fast fashion retailer – which has built a thriving business thanks to an...
2019 Came to a Close With Developments in the Cases Against Emily Ratajkowski, Kendall Jenner Over Fyre Fest
Months after the dust settled on Fyre Festival, the “luxury” music festival gone awry, and after the failed-festival’s attendees had lodged their individual multi-million dollar lawsuits, citing everything from negligence to fraud, a handful of new lawsuits were filed in conjunction with the bankruptcy filing of Fyre Festival LLC. In a quest to recover the $16 million-plus...
New Research Shows Live Chats Can Increase Sales by Nearly 16%
Live chats between sellers and buyers can increase purchase probability of tablets by 15.9%. Sellers with low feedback scores benefit more from live chat conversations than sellers with high scores. Popular products sell even better after a live chat. Consumers are more likely to initiate a live chat conversation when the perceived risk of purchase...









